Year 2015, Issue 3
Date published30.9.2015
Table of content
-
Jusubalieva
DISTANCE LEARNING FOR THE DEVELOPMENT OF HUMAN RESOURCES AND KNOWLEDGEKeywords: distance learning, module, distance learning technology, tutor, Internet, digital content, digital educational resourcesSummary: One of the requirements of the international community regarding the training of specialists is quality education. The Republic of Kazakhstan is actively implementing new information technologies in the educational process to... One of the requirements of the international community regarding the training of specialists is quality education. The Republic of Kazakhstan is actively implementing new information technologies in the educational process to promote quality of learning materials. One of the most promising educational technologies is the technology of distance learning. Distance learning gives students the opportunity to study at a distance from the training centre, thereby expanding the boundaries of education, even going beyond a single state. The article shows the main trends in and methods of implementing distance learning in higher educational institutions in the Republic of Kazakhstan, their advantages and problems, and the conditions that are necessary to implement distance learning technologies. -
RUMEN VYRBANOV
THE USE OF THE INTERNET TO SUPPORT AND DEVELOP DEMOCRACYKeywords: e-democracy, e-governance, e-services, e-government, information society, social media, information and communication technologies, digital divideSummary: The realization of the idea of e-democracy is an important part of the information society, the establishment of which is a priority for the EU. The article analyses some of the aspects of e-democracy and their importance for... The realization of the idea of e-democracy is an important part of the information society, the establishment of which is a priority for the EU. The article analyses some of the aspects of e-democracy and their importance for strengthening democracy, democratic institutions and democratic processes. Its primary objective is to determine the conditions for implementing of the idea of e-democracy in Bulgaria by defining the key problems related to e-democracy and the causes thereof. A large amount of data was subjected to comparative analysis to determine the current status of the information society, e-government and e-ser-vices in Bulgaria and in other European Union countries. The author has put emphasis on the essential role of social media in the process of implementation of various forms of electronic democracy. The author's main thesis is that information and communication tech-nologies (ICT) are a prerequisite and a very important factor for the develop-ment of e-democracy. However, the use of the Internet in various forms of democratic life depends heavily on the degree of the e-readiness of the country, its efficient e-government and e-services, the sustained interest of its citizens in participating in its governance and their requirements for transparency and free access to information, its government and civil organizations, the adequacy of its legislation, the level of development of its civil society and its drive for continuous strengthening and development of democratic institu-tions. -
DRAGOMIR ILIEV, Daniela Ilieva, YORDAN NEYKOV
THE POTENTIAL FOR ATTRACTING CHINESE TOURISTS TO BULGARIA'S TOURIST MARKETSummary: With its great variety of natural, cultural and historical resources and low labour cost, Bulgaria has the potential to develop new tourist products and attract tourists from lucrative markets such as the Chinese market, which... With its great variety of natural, cultural and historical resources and low labour cost, Bulgaria has the potential to develop new tourist products and attract tourists from lucrative markets such as the Chinese market, which provides millions of tourists every year. However, in order to attract these tourists to the Bulgarian tourist market, we must analyse their needs. The aim of this article is to define the possibilities for adjusting the Bulgarian tourist product to the main characteristics of Chinese tourists in terms of mitigating the existing cultural differences. -
VIKTOR MONEV
PLURILINGUALISM, MULTILINGUASLISM IN THE EUROPEAN UNION AND MULTILINGUAL DIDACTICSSummary: The core of business communications is the language as a means of exchange of information. In today's globalized world, most people are plurilingual, i.e. they understand and use several languages. This is due both to the... The core of business communications is the language as a means of exchange of information. In today's globalized world, most people are plurilingual, i.e. they understand and use several languages. This is due both to the development of the international trade and business and the increasing frequency of private international contacts. Plurilingualism affects people’s social environment, career development and culture. According to the modern concept, a plurilingual person must have certain competence in at least two other languages in the same or in a different field of communication. In this respect, plurilingualism is fully consistent with the language policy of the European Union. The main goal of the study was to examine the current state of plurilingualism in the field of business communications and outline some theoretical aspects of plurilingual didactics. -
Kameliya Bozhinova
OUTSOURCING PRINTING SERVICES IN BULGARIA – PART OF THE GLOBAL OUTSOURCING MARKETSummary: The new conditions and the globalization of the business environment in which the management of commercial enterprises operates today require innovative, flexible and adaptive management tools, one of which is outsourcing. It... The new conditions and the globalization of the business environment in which the management of commercial enterprises operates today require innovative, flexible and adaptive management tools, one of which is outsourcing. It improves the operational efficiency of the enterprises involved in this process and enables the service providers to expand and maintain their market shares. Moreover, it optimizes their resource allocation and improves the profitability of their operations.